Immotionar VR startup shuts down: f**k you all.

With the classical “thank you all” post, the adventure of my virtual reality startup Immotionar has closed. We tried to push virtual reality beyond its limits for 3 years, adding full body of the user in the virtual world without worn sensors, but in the end we lost the battle.

I made such a strong title for this post not because I hate you (I love you, my readers!) but to mock all those thank-you-posts that are all full of hypocrisy: when you close your company, the last thing that you want to do is be kind and say “thank you to everyone”. When you close your startup, you feel sadness, anger, shame, emptiness: a mixture of all the worst feelings… the ones your mum has told you not to feel in your life. “F*ck everyone” is the title that every shut-down post should have… it would be more honest.

I’ll try to not make this failure useless, explaining you what I’ve learnt in these hard times. Especially I want to explain you:

  • The errors we’ve made, so you won’t make them as well;
  • How to recover psychologically from such a failure;

My next posts will be about that. It will hurt, but I hope that will help someone else in his/her journey for becoming an entrepreneur. Stay tuned.

 

 


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